What is eMarketing?

What is eMarketing?


This page reviews definitions of the most common eMarketing activities as well as some of the main supporting technologies and tools, like analytics. Make sure you review the additional pages under this tab to get a complete overview of the most common online marketing methods.

Pre requisites: Your company should have an online presence before engaging in any eMarketing. Your company presence can be a website, a blog, an e-store or other online space to which your eMarketing will lead people – your potential customers. Your company should have direct control over the content of your online presence and it should explain your company’s brand, provide contact information and other content that will encourage and enable your online visitors to do business with you.If you need to create a website or online store visit the Selling Online eBusiness tactic website for website builders or store builders.

Not sure WHY you need to use any of these methods? Visit Why eMarketing for the top reasons you need to eMarket.